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The American Friends Service Committee (AFSC) has launched a significant campaign featuring Hispanic celebrities. This bilingual initiative, titled “Immigrants Make Our Communities Stronger,” aims to amplify immigrant voices and highlight their essential contributions to society.
Nearly half of the foreign-born workforce in the U.S. identifies as Latino. These individuals play a crucial role in the nation’s economic growth and cultural diversity. The campaign seeks to challenge negative stereotypes and convey that immigrants are fundamental to America’s success.
The facts
Brian Minter, AFSC’s chief marketing and communications officer, emphasized the importance of this initiative. He stated, “Immigrants are integral to our communities—whether as neighbors, coworkers, or entrepreneurs.” Many immigrants face detention and family separation, creating an atmosphere of fear. Minter noted that government policies often disrupt communities, prompting a need for a change in national dialogue.
Personal stories of resilience
Actor Tonatiuh shared a personal story reflecting the immigrant experience. He recalled his mother’s journey to the U.S. without knowledge of the language or a clear path. Through perseverance, she transitioned from working at a drive-thru to successfully running two businesses. Tonatiuh stated, “We are the embodiment of American values.”
The campaign coincides with the conclusion of Hispanic Heritage Month and will extend through the end of the year. Its aim is to humanize immigrant communities and advocate for fair immigration policies while celebrating their cultural contributions.
Celebrity involvement and community outreach
AFSC has enlisted several notable figures, including activist Dolores Huerta, actors Melissa Barrera, Mishel Prada, and musical artists like Los Tigres Del Norte and Chiquis. These voices intend to share personal experiences that resonate with the community, altering perceptions surrounding immigration.
Statistical insights on immigrant contributions
Statistics indicate that Latinos account for approximately 80% of labor force growth in the U.S. This demographic is vital not only for economic advancement but also for enriching American culture. The campaign’s message is clear: immigrants are crucial to the nation’s prosperity.
By sharing bilingual content across various platforms, including social media and traditional media, AFSC aims to foster a values-driven discussion on the importance of immigrants in American society. The campaign emphasizes that immigration is not just a political issue; it is fundamentally a human one.
The broader impact of the campaign
Dolores Huerta highlighted the campaign’s significance, stating, “Immigrants are not just part of America’s story; they are central to its success.” She pointed out the historical context of the Americas and noted that many individuals affected by current immigration policies have deep roots in the country.
As the campaign evolves, it serves as a reminder of the resilience and contributions of immigrant communities. AFSC’s efforts reflect a commitment to recognizing and celebrating every individual’s dignity. By confronting stereotypes and sharing uplifting stories, this campaign seeks to reshape the national conversation around immigration.