Table of Contents
In a significant move within the beauty industry, Louis Vuitton has launched its first-ever makeup collection. This luxurious line includes a variety of products such as elegant lipsticks, hydrating balms, and bold eye shadows, all presented in refillable packaging featuring the iconic monogram.
The launch is highlighted by a striking red pop-up boutique at 104 Prince Street, dedicated to showcasing these new color essentials.
Partnering with renowned makeup artist Dame Pat McGrath, famed for her impact on runway beauty, Louis Vuitton has crafted a collection that blends luxury with artistry.
McGrath, who has worked behind the scenes at Louis Vuitton fashion shows for over two decades, expressed her enthusiasm for this project, highlighting the exceptional craftsmanship and creativity that characterize La Beauté Louis Vuitton.
A luxurious range of products
The new makeup line stands out due to its high-quality design, diverse shade range, and comfortable finishes.
Each product features unique fragrances developed by Jacques Cavallier Belletrud, a master perfumer at Louis Vuitton. The lipsticks are available in 55 vibrant shades, offering creamy satin finishes that provide 24-hour hydration and velvety matte options that ensure 12-hour long-lasting color.
Product highlights
For those seeking a touch of color, the collection includes lip balms in 10 sheer glow shades, designed for 48-hour hydration. The eye shadow quads, offered in eight unique color palettes, reflect the brand’s signature motifs, each showcasing the Monogram Flower design.
The lipsticks are infused with delightful scents of mimosa, jasmine, and rose, while the balms provide a refreshing blend of mint and raspberry aromas, enhancing the overall sensory experience of the makeup line.
Artistry meets functionality
Recognizing the artistic essence of these products, Louis Vuitton has introduced a distinctive Vanity Trunk designed to elegantly store the makeup collection.
This portable makeup station draws inspiration from the brand’s rich history, recalling a vanity created in the 1920s by Gaston-Louis Vuitton and crafted by the esteemed designer Pierre-Émile Legrain. McGrath’s backstage beauty stations further influenced this stylish accessory, merging practicality with elegance.
Small leather goods as a complement
Additionally, Louis Vuitton has released a limited-edition selection of small leather goods made from their signature Monogram canvas. This collection features chic Lipstick Pouches and elegant Nice Beauty Cases, available in three of the collection’s signature lip shades: Monogram Rouge, Rouge Louis, and Tender Bliss. These items cater to those who value both luxury and practicality in their beauty routines.
Louis Vuitton’s foray into the makeup industry signifies an important milestone, merging the brand’s storied legacy with contemporary beauty trends. The collection emphasizes exquisite craftsmanship while providing a luxurious experience for makeup enthusiasts. With its unique offerings and artistic vision, La Beauté Louis Vuitton is poised to leave a lasting impression in the beauty sector, appealing to those who appreciate elegance and quality.
