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Strengthening international ties for tech growth
In an ambitious move to enhance the province’s technology sector, British Columbia’s government is sending a delegation to Europe. This initiative, led by Minister of Jobs, Economic Development and Innovation Diana Gibson and Minister of State for Trade Rick Glumac, aims to diversify and strengthen markets for B.C.’s tech industries.
The trip, scheduled from June 9 to June 14, will see the ministers attending three major tech conferences across London, Amsterdam, and Paris.
Showcasing B.C. innovation on a global stage
During their time in Europe, Gibson and Glumac plan to engage with investors, government officials, and various stakeholders.
Their goal is to build connections and showcase the innovative technology developed in British Columbia. Notably, 16 B.C. firms will be represented at the prestigious VivaTech event in Paris, which is known for highlighting cutting-edge tech solutions. Additionally, the province will maintain a presence at the GreenTech Amsterdam horticulture technology trade show, further emphasizing B.C.’s commitment to sustainable innovation.
Adapting to global economic shifts
This European mission comes at a crucial time as Premier David Eby continues his trade mission in Asia, focusing on Japan, Malaysia, and South Korea. The backdrop of these international efforts is a pressing need to diversify B.C.’s economy, especially in light of the ongoing trade war with the United States, which poses challenges to existing markets.
The European Union was B.C.’s fifth-largest export destination in 2022, highlighting the potential for growth in this region.
As the tech landscape evolves, British Columbia’s proactive approach to international trade and collaboration is essential. By fostering relationships in Europe, the province aims to not only enhance its tech industry but also ensure a resilient economic future in an increasingly interconnected world.
